Morgan Stanley and LifeYield Partner to Empower Financial Advisors to Offer Tax-Efficient Investing Solutions to Wealth Management Clients.
LifeYield’s Advantage Suite Integrated into Morgan Stanley Advisor Platform to help Maximize After-Tax Returns across Multi-Account Portfolios
NEW YORK AND BOSTON, MA – NOVEMBER 30, 2017 — Morgan Stanley and LifeYield, LLC announced today the formation of a strategic relationship whereby LifeYield’s Advantage Suite™ software has become an integral component of Morgan Stanley Wealth Management’s Goals Planning System (GPS). Integrated with the other tools already available to the Firm’s 16,000 Financial Advisors, the Advantage Suite will help streamline the process they use to review their clients’ total household holdings for the purpose of implementing tax-efficient strategies.
“We have invested significantly in technology, partnering with a network of cutting edge firms to assist our Financial Advisors as they help their clients achieve their financial goals,” said Jed Finn, Chief Operating Officer, Morgan Stanley Wealth Management. “This technology gives a Financial Advisor a quicker, more efficient method to review a client’s multi-account portfolio and recommend strategies designed to help improve after-tax returns. LifeYield is an important addition to our suite of tools that help Financial Advisors better serve their clients.”
The LifeYield Advantage Suite is the industry’s only tax efficient portfolio software with actionable multi-account advice that empowers Financial Advisors to offer advice and guidance designed to help increase the wealth and improve the retirement of their clients.
“In Morgan Stanley, LifeYield has a partner that understands the increasing complexity of wealth management and recognizes the importance of combining the skills of its Financial Advisors with the strength, depth and consistency of technology,” noted Mark W. Hoffman, Co-Founder and Chief Executive Officer, LifeYield.
About Morgan Stanley
Morgan Stanley Wealth Management, a global leader, provides access to a wide range of products and services to individuals, businesses and institutions, including brokerage and investment advisory services, financial and wealth planning, cash management and lending products and services, annuities and insurance, retirement and trust services.
Morgan Stanley (NYSE: MS) is a leading global financial services firm providing investment banking, securities, wealth management and investment management services. With offices in more than 42 countries, the Firm's employees serve clients worldwide including corporations, governments, institutions and individuals.
For more information about Morgan Stanley, please visit www.morganstanley.com.
About LifeYield
LifeYield (www.lifeyield.com), creators of the Taxficient Score®, is the industry innovator and leader in facilitating tax-smart, risk-smart household portfolio management. LifeYield's Advantage Suite® enables financial advisors to provide a comprehensive, tax-aware view of a client's entire investment and insurance portfolio, including easy-to-use tools to engage clients so they make and keep more money, and achieve their financial goals.
Based in Boston and founded by finance and technology industry leaders, LifeYield believes that by leveraging digitally enhanced advice advisors can improve investor outcomes and enhance the value and experience of support goals-based wealth management strategies.
For more information, please visit www.lifeyield.com.
Tax laws are complex and subject to change. Morgan Stanley Smith Barney LLC (“Morgan Stanley”), its affiliates and Morgan Stanley Financial Advisors or Private Wealth Advisors do not provide tax or legal advice. Individuals are urged to consult their personal tax or legal advisors to understand the tax and legal consequences of any actions, including any implementation of any strategies or investments.
Morgan Stanley Wealth Management is a business of Morgan Stanley Smith Barney LLC.
Morgan Stanley is not affiliated with LifeYield LLC.
©2017 Morgan Stanley Smith Barney LLC. Member SIPC
CRC 1945566 11/2017